Creative Process: From the Birth of an Idea to Implementation

Join us for breakfast as doterati explores the journey from a simple spark of creativity to a full-blown implemented marketing plan.



Some key topics include:
* What does it mean to be "creative?"
* How do you brainstorm new ideas in a saturated world?
* Communication throughout the process of birth to implementation.
* Marketing Agencies understanding each piece of the creative process.
* Taking various creative ideas and meshing them together to create a successful marketing plan.

Who should attend?
Anyone with a creative soul. Whether creativity is your profession or just a side-gig, this event will contribute to your process.

Creative Individuals, Designers, Artists & Photographers (Beginner to Advanced) Marketers, Communications, and Agency Professionals New Media Managers and Enthusiasts

When:
Thursday February 18, 2010
8:00 am to9:30 am
Cost:
Members: $15 in advance, $25 at the door
Non-Members $20 in advance $30 at the door

Featuring

Panelists:
Mark Baratelli - Editor of www.thedailycity.com & improvisational expert & actor

Brian Feldman - Performance artist & one of the 20 Coolest People in Orlando according to aXis Magazine.

Amber Mundinger - Marketing/Special Events Coordinator for Downtown Development Board/Community Redevelopment Agency
In charge of the www.DowntownOrlando.com current redesign and management of all downtown Orlando events & promotions.
Also, visit www.buylocalorlando.net for the most up to date information on consumer specials.

Mark Calvert - http://www.evolvetoday.com/
As owner and CEO of Evolve Design & Interactive Group, Mark has been a project leader for such interactive partners as Mars Candies, US Airways and Patron Spirits. His fascination with developing new ideas is ongoing and includes such upcoming deployments as the much anticipated Mark6 portal later this month. A strong believer in marrying creative energy with established processes, Mark provides a very real look into the challenges of bringing a service to market and the value of SmartSpeed.

Panel Moderator:
Jeff Wirth - master facilitator, skilled in assisting teams and individuals to produce powerful, creative, and innovative solutions that lead to transformational results. Before establishing Wirth Creative, Jeff served for 7 years on the faculty at the University of Central Florida – the sixth largest university in the United States – where he established and taught the foundation course – Creativity & Problem Solving.

Jeff’s creative skills have attracted a roster of top-tier clients, including Cirque du Soleil, Disney Imagineering, Blue Man Group, and Ringling Brothers Clown College. He is a recognized authority on interactive experience, having developed and directed over 100 projects for industries from health care, to hospitality, to entertainment.

Jeff graduated from Pacific Western University with a master of fine arts degree. He has run three production companies, edited a national newsletter, and authored the book Inter-active Acting. While on faculty at the University of Central Florida, Jeff founded and directed the Interactive Performance Lab, where he produced 19 ground-breaking creative projects and invented 4 new performance/media applications. Jeff continues his association with UCF as a creative contributor to the Institute for Simulation and Training and the Media Convergence Lab.